Social News Sites have a number of problems monetizing user-generated content.
- How to monetize an audience without upsetting the community and the community engagement model?
- How to align the appropriate advertising content with the optimal community members?
- How to create community expansion opportunities without risking potential revenue?
ThoughtLeadr’s social media measurement and advertising delivery platform reduces advertising sales pain and ensures that the right ads are displayed to the appropriate community members, all while protecting the integrity of the social network.